15 Unexpected Reasons to Visit Romania

As Romania is a lesser-known travel destination, no wonder people aren't sure why they should visit! But besides the usual tourist attractions and things to do, there are some unexpected reasons I'd like to share with you on why planning your holiday in Romania is a great idea.

Each country has its reputation, a major “why” or unique reasons to visit. France is known for its wines, Thailand for its islands, Egypt for its Pyramids. And while Romania is best known thanks to Dracula legends and Hollywood fame -– but that’s NOT what I want to tell you about.

I’m also NOT going to tell you about the famous world heritage sites such as the Painted Churches of Bucovina, Sighisoara Citadel or the Danube Delta natural reserve. Nothing about the beautiful sceneries and natural attractions in the Carpathian Mountains. Or about the popular castles (such as Cantacuzino castle in Bușteni or Corvin Castle in Hunedoara and other usual tourist sights.

I’m going to share the 15 reasons I personally tell anyone who hasn’t visited Romania why they should.

So let’s dive in, shall we?

1. Unlearn misconceptions about Romania

From Count Dracula myths to the violent fall of communism in 1989 and the mass migration of the late '90s and early 2000s, Romania is often misunderstood, especially in Western Europe. While some misconceptions hold a grain of truth, most are exaggerated or unfairly used to generalize about a country bigger than Italy and home to 19 million people. And that’s not fair…

In World Travel: An Irreverent Guide, Anthony Bourdain encouraged exploring the world deeply and authentically, a mindset we should embrace when visiting lesser-known places like Romania. Bourdain sought the entertaining, practical, and fun in every destination, challenging prejudices and uncovering hidden gems along the way.

And isn’t that the main reason why we travel to new places in the world? To open our minds, delight our senses, discover “new” and create meaningful memories.

One of the things I hear most often from people who visit our country and our clients – that you can read in their reviews – is how they didn’t expect to have such a wonderful time, discover such friendly people and be surprised by the sights, culture, vibrant cities and delicious food Romania has.

If you go to France, you kind of expect the wines, the ‘rough’ service and the history. But if this is your first time visiting Romania then please come with an open mind, despite what people say, and you’ll be surprised.

So which holiday do you think you’ll enjoy more?

2. Experience rural, pre-industrial life in Transylvania

National Geographic calls Transylvania a slice of "old Europe," with wildflower meadows, gothic castles, and storybook manors. If you need a break from city life or the digital grind, spend a few days in a Transylvanian village.

It’s one of the top things to do in Romania for good reason. Stay in a family-run guesthouse, savor fresh, local food, and wake up to the sounds of cows, sheep, and chickens. Without TV or Wi-Fi (often intentionally), you’ll rise with the sun, sleep with the stars, and fully unplug.

Explore the village, hike the hills, or ride in a horse-drawn cart. Try milking cows, gathering eggs, or feeding animals for a firsthand taste of farm life. It’s a unique agro-tourism experience that slows life down, quiets the mind, and leaves you truly relaxed. Just one downside, it’s over too soon!

These experiences are custom-made and we know the right locals and guesthouses for this. So if you want to experience Transylvania like this please contact us – so you can get a glimpse of this life on our day trips.

3. See wildlife roam free

For wildlife lovers and outdoor enthusiasts, Romania offers something rare in Europe: a thriving population of wild animals roaming free in the Carpathians and Danube Delta.

Known for its rugged wilderness, Romania doesn’t require deep backcountry treks to enjoy its wildlife. In Brasov, nestled in the Carpathians, you might spot foxes, deer, or even bears within the city limits. Just outside, national parks and reserves provide the perfect setting to observe iconic species in their natural habitats.

On a typical hiking trip in popular ranges such as Piatra Craiului or Făgăraș you may find animal tracks and even see deer, chamois, or brown bears. Guided trips offer safety and deeper exploration, including hidden observation points for unforgettable sightings. These excursions demand good physical fitness, as they venture far from tourist trails.

For a different experience, visit the Danube Delta, a UNESCO biosphere reserve with 300+ bird species and diverse wildlife. Letea Forest, Romania’s oldest natural reserve, is home to wild horses. With a camera or phone in hand, you’ll leave with incredible photos and memories!

• BONUS: If you want a different kind of experience, you can also book a Danube cruise through Romania and see the country from a different perspective.

4. Discover the taste of homegrown foods

Food offers a glimpse into a country's culture and history, and for travelers, cuisine is a must-experience. Romanian food, as cookbook author Irina Georgescu describes, is like "small plates of fantastic food that keep the conversation lively and the wine flowing."

Romanians love gathering over meals, so dive into local cuisine to see how deeply it’s tied to the country’s agrarian roots. Go beyond TripAdvisor-rated spots, try street food or even a food tour for a richer experience.

In rural areas like Transylvania, Maramures or Bucovina, you’ll savor dishes made with homegrown, organic ingredients. Taste fresh, chemical-free vegetables, fruits, and dairy. And don’t miss the chance to eat a tomato raw and slow. You might just rediscover how real food should taste!

• LOCAL TIP: While in Bucovina, take some time to relax at one of the best spa hotels in Romania, such as the Dorna Hotel, Carol Hotel, or Kaban Boutique Hotel.

Our tourists visiting a family for a home-cooked lunch

5. Romanians are so friendly you won’t believe it!

Exploring attractions, spectacular nature, and Romania’s history is great, but the best part? The people.

Romanians are warm, kind, and helpful, especially in smaller towns and the countryside, where life moves slower, and people are generally happier. Living at a relaxed pace does that! Hospitality here often goes beyond what you’d expect, sometimes feeling over-the-top or even fake to outsiders, but it’s genuine.

From waiters to guides to locals on the street, you’ll find friendliness everywhere. It’s the perfect reason to visit Romania with an open mind and heart, leaving behind misconceptions and embracing the unexpected.

6. The seriously stunning architecture Romania has to offer

Romania’s architecture is full of surprises, defying expectations at every turn. Start your journey in Bucharest, where you’ll find an intriguing mix of 19th-century elegance and imposing Stalinist architecture. Every building has its own story to tell. And no, the city’s surprising architecture isn’t limited to the famous Palace of Parliament. After all, Bucharest is also known as "Little Paris".

But Bucharest is just the beginning! Cities like Brașov, Sinaia, Oradea, and Timișoara are brimming with architectural gems that will leave you in awe. Whether it’s charming medieval details, grand Art Nouveau facades, or striking modernist designs, Romania’s cities are a treasure trove for architecture lovers.

The diverse and remarkable architecture you’ll encounter has been shaped by the country’s history, marked by major ideologies and conflicts, reflecting its rich and tumultuous past.

7. Enjoy the very diverse scenery

Romania is a country of stunning contrasts, offering a wide variety of landscapes to explore: from impressive mountains and green hills covered in forests to the Black Sea shore. From majestic mountains towering over 2,500 meters with gorgeous scenery to the fine sands of the Black Sea coast, there’s something for everyone.

If you’re a mountain lover, Romania’s hiking trails cater to all skill levels, treating you to breathtaking views and beautiful scenery and natural wonders at every turn. And if beaches are more your vibe, you’ll find plenty of options too. For non-stop fun, head to lively resorts like Mamaia or Vama Veche. Prefer peace and quiet? Check out the laid-back charm of Olimp or Neptun. Feeling adventurous? The wild, untouched beaches of Vadu and Corbu are waiting for you.

Take your time, and you will discover a truly spectacular Romania. After all, it is the most biogeographically diverse country in the European Union, due to its varied landscape.

8. Romania is a country full of spirituality

Romania is a land where spirituality is woven into everyday life, making it the perfect destination to connect with yourself on a deeper level. Here, you’ll find countless places that hold both spiritual significance and rich history.

The painted monasteries of Bucovina, the fortified churches of Transylvania and the wooden churches of Maramureș are must-sees, sacred sites that are as awe-inspiring architecturally as they are spiritual.

These aren’t just beautiful landmarks; they’re living, breathing places of worship, offering visitors a truly meaningful and moving experience.

9. Discover the Romanian folk culture

Romania is home to a rich and diverse culture that will capture your heart. From the artistry of ceramics to the iconic ie, the stunning traditional Romanian blouse, everything is created with a sense of harmony.

But the folk culture doesn’t stop there, Romania boasts a treasure trove of folk arts, including intricate wood carving, weaving, and embroidery that adorn both costumes and household items. Add to that vibrant folk music and lively dances, and you'll quickly see why Romanian culture is so wonderfully unique.

• Pro tip: If you only spend a few days in Romania and want to focus on the capital city, you can discover the traditional way of living at the Bucharest Village Museum.

10. From local festivals to music festivals, Romania has it all

Romanians love to party, socialize, and dance, so it’s no surprise that there are a lot of thrilling festivals all over the country.

If you visit in the fall, you’ll be swept up in the lively local festivals, where entire villages come together to celebrate. Summer, on the other hand, is all about music festivals like Untold, Electric Castle, and Neversea, where the energy is absolutely contagious.

• Romania has a fantastic lineup of music festivals & events throughout the year, so be sure to check them out when planning your next vacation.

11. Step back in time in the charming medieval cities

No trip to Romania is complete without taking the time to explore its incredible medieval cities. These charming places will transport you back in time, and I highly recommend starting with the medieval town of Sighișoara. This gem is truly special, with its cobblestone streets, colorful buildings, and a unique atmosphere that makes you feel like you've stepped into a fairytale.

But don’t stop there. Brașov and Sibiu are also must-see medieval cities that will captivate you with their beauty and fascinating history. Each one has its own character, from Brașov’s stunning squares and nearby mountains to Sibiu’s impressive architecture and vibrant cultural scene.

Trust me, these cities will leave a lasting impression and are the perfect way to dive into Romania's medieval charm.

12. A great place for unique experiences

If you're looking for something truly unique, you won't be disappointed by the awe-inspiring Romania. The country is full of breathtaking attractions that will captivate your imagination and allow you to experience its hidden treasures.

Start with a visit to the Turda Salt Mine, home to the world’s only underground amusement park, a one-of-a-kind experience. But remember, there are many other Romanian salt mines worth exploring. You’ll also want to check out the fascinating Mud Volcanoes, Scărișoara Glacier, Europe's second biggest underground glacier, and the quirky Merry Cemetery, each offering a glimpse into Romania's distinctive charm.

For adventure lovers, visiting Romania offers endless activities. Whether it's hiking, via ferrata, kayaking, or exploring a "haunted" forest, the country has something for everyone looking to make unforgettable memories.

13. One of the best countries for a road trip

If you love exploring a country by car, Romania has some truly amazing roads to drive. One of the most famous is the Transfăgărășan, which Jeremy Clarkson from Top Gear called "the best road in the world."

But the Transfăgărășan is just the beginning. There are plenty of other spectacular routes, like the Transalpina, Transbucegi, and Transrarău, that will take you through Romania's stunning mountains. Whether you're after breathtaking views or just a scenic drive, these roads will definitely leave you in awe.

14. Find the stunning UNESCO World Heritage Sites

Romania is home to many UNESCO World Heritage sites, each one showcasing the country's rich history and natural beauty.

For example, the Danube Delta, Europe's largest and best-preserved delta, is a true gem. You’ll also find the charming villages with fortified churches in Transylvania, the impressive Dacian Fortresses of the Orăștie Mountains, and the Ancient and Primeval Beech Forests of the Carpathians.

And these are just a few of the incredible sites waiting to be discovered.

15. Learn everything about Romanian legends and customs

To truly understand the rich history and spirituality of Romania, you need to immerse yourself in its captivating legends and time-honored customs. These traditions are still very much alive, especially during religious feasts.

At Christmas, carolers are welcomed into nearly every home, and the Bear Dance Festival in Comănești offers a one-of-a-kind experience. Easter brings the beloved tradition of painting eggs red and tapping them playfully, while St. Andrew’s Day sees many people smearing garlic on their door and window sills to ward off evil spirits. These customs add to the charm of Romania, making it a uniquely magical place to explore.

Always take your time to discover the local culture and traditions!

***

There are many other reasons why you should visit Romania but I'll let you discover those on your own. These 15 are my favorite ones because they're meaningful and I know for sure will make your holiday truly memorable.

So I hope you will consider them and start making plans to visit our country. On our website, you'll find more info to help with that well as a collection of amazing tours all over Romania.

And since we're your Romanian Friends - send us a message if you have questions about visiting!

See you soon :)

Your Romanian Friend,
Marius